Tag Archive for: KOLs

WEGO Health: Helping Others and Transforming Healthcare

WEGO Health:

100k+ Patient Advocates, Influencers & Experts –

Helping Others and Transforming Healthcare

Elevating the patient voice

With a mission-driven purpose, WEGO Health has supported its Patient Leader network’s advocacy efforts for over 10 years now. With more than 100k patient advocates, influencers and experts within its network, the company gives its members a communal place to elevate their voices.

Members of the network are provided educational resources, leader-to-leader connections, speaking engagements, rewards for paid projects, and community recognition through the annual WEGO Health Awards.

Not only can WEGO Health Patient Leaders connect with each other and tap into patient power, but members can also connect and collaborate with healthcare companies of all types across the entire industry. This gives the network a real chance at transforming healthcare from the inside out – and in a variety of ways


Connecting with healthcare companies across the industry

Take for example a market research company looking to uncover insights from a target condition area. WEGO Health’s Patient Leader network can recruit participants that not only meet the research criteria, but it can also identify, qualify and recruit those that have a vast understanding of the condition and a broad online reach.

Reaching influential Patient Leaders through an otherwise private network is what draws the most sincere and authentic findings for these types of research projects. WEGO Health conducted a study among 433 patients across seven conditions and found that 75% of respondents share through private means, such as member-only groups, private phone calls, emails and Facebook messaging.

There are many more use cases where Patient Leaders and healthcare companies have collaborated, to make a true impact on improving the healthcare consumer experience:

  • Product design and development
  • Usability testing
  • Online community building
  • Speaking engagements
  • Clinical trial recruitment
  • App testing
  • Social media campaigns
  • Influencer marketing
  • Patient advisory board
  • Health data tracking
  • Content creation


Quality of vetted WEGO Health Patient Leaders

The quality of Patient Leaders is vastly more skilled and knowledgeable than the average patient. They are keen on navigating the healthcare system and can speak on behalf of their online patient communities. Patients tell the “what” whereas Patient Leaders tell the “why” and “how.”

A typical Patient Leader in the WEGO Health network reaches an average of 15k people monthly per member. More stats on WEGO Health’s Patient Leader network:

  • 150+ distinct health conditions and topics covered
  • Members average 5-6 different online health communities and social channels
  • 74% are members of multiple online health communities
  • Members are 5x more likely to contribute daily
  • 82% agree: “I go online to raise awareness of health issues”


Collaborating with healthcare companies large and small

WEGO Health offers healthcare companies the chance to connect with its Patient Leader network through both their full-service and self-service offerings:

  • Full-service: WEGO Health’s Solutions team offers end-to-end project management for pharmaceutical companies. Projects cover market research and influencer marketing tactics.
  • Self-service: WEGO Health Experts is the first digital matching platform that provides healthcare companies on-demand access to a diverse network of vetted freelance Patient Experts. Patient Experts are especially unique because they have online influence, professional skills and patient experience.

When healthcare companies collaborate with Patient Leaders and tap into patient power, the results can be profound.

Through WEGO Health, companies can connect with a trusted network of over 100k Patient Experts, leaders, influencers and advocates with patient power: broad online reach and deep understanding of healthcare consumerism.


About WEGO Health

WEGO Health is a mission-driven company connecting healthcare with the experience, skills and insights of patient leaders. They are the world’s largest network of patient leaders, working across virtually all health conditions and topics.

WEGO Health’s network collaborates with pharmaceutical companies, startups, life sciences companies, non-profits, agencies, government and all types of organizations across healthcare. WEGO Health offers enterprise and on-demand solutions that allow organizations to leverage patient experience and expertise in the design, development and promotion of their products and services.