2022 EMPOWERED Merchandise

For its annual limited-edition merchandise campaign, the nonprofit organization Patient Empowerment Network (PEN) seeks a new spin on its inaugural 2021 design concept (pictured below), which is a bold design of the word EMPOWERED, followed by the organization’s website, to be applied to assorted colored merchandise.  

Detailed specifications are below.  

Submission Deadline: April 8, 2022. 

Submissions will be voted upon by PEN constituents from April 15-26, 2022. 

The designer of the winning entry will be notified by April 29, 2022. 

Limited-edition merchandise featuring the winning design entry
will be available for sale from May 20 – June 9, 2022 (link TBA).  

Designer of the winning entry will receive up to 3 complimentary merchandise items of their choosing, plus design credit in PEN’s May 2022 Newsletter (7,000+ subscribers),
on PEN’s Facebook page, and within PEN’s 2022 Annual Report. 

All proceeds will be directed to Patient Empowerment Network’s programs which educate and activate people impacted by cancer to achieve the best possible treatment outcomes.

Empowered T-shirt

DESIGN & ENTRY REQUIREMENTS

  • 1-sided design
  • Design elements
    • Must primarily and boldly focus on the word ‘EMPOWERED’
      • Can be all-caps, initial caps, or lowercase
      • Stylization of the word is welcomed, but legibility is essential
    • Must also include the following as the secondary content (replacing #Power4Patients which was used in the 2021 design)
      • PowerfulPatients.org  
  • Colors
  • Placement
    • Desired placement of graphic on tees and hoodies: High enough that it will be easily visible on the wearer during a Zoom call, but not so high that it feels unnaturally positioned.
  • Planned Merchandise
    • T-shirts, hoodies, baby onesies, mugs, and more
      • Assorted colors will be offered 
  • Target wearer
    • Women and men, adults and children; therefore, design should be gender-neutral/unisex  
  • Design submission details
    • Deadline: 8 April 2022
    • Email: robin@powerfulpatients.org
    • Please use the subject line “2022 EMPOWERED Graphic”
    • File types:  
      • Initial submission: JPG or PNG
      • Final submission if selected: Layered, high res file such as .AI
    • Please include how you would like your name to be displayed with your design for the voting process (you may choose ‘Anonymous’ if you prefer). 
  • Selection Process
    • In April 2022, design submissions will be presented for a vote by Patient Empowerment Network’s constituents.
    • The designer of the entry which receives the most votes will be notified by May 6, 2022. 
  • Recognition
    • Designer of the winning entry will receive a complimentary merchandise item of their choosing, plus design credit in PEN’s May 2022 Newsletter (6,000+ subscribers), on PEN’s Facebook page, and within 2022 Annual Report.  
  • Usage Rights
    • By submitting an EMPOWERED design entry, designers acknowledge that their submission is offered pro-bono (without compensation) and that if their design is selected for PEN’s 2022 limited-edition EMPOWERED merchandise sales campaign, that the design becomes the sole property of PEN, free and clear from all claims of any nature relating to the designer’s contributions, and can be used by PEN in perpetuity, for any purpose, without compensation to the designer. All proceeds from EMPOWERED merchandise sales will be directed to Patient Empowerment Network’s programs which educate and activate people impacted by cancer to achieve the best possible treatment outcomes. 
  • For questions/feedback: Please contact Robin Barnes at robin@powerfulpatients.org. 

ABOUT PATIENT EMPOWERMENT NETWORK

The best cancer care happens when you’re empowered to ask the right questions, at the right time. Yet a diagnosis can make patients and their families feel out of control.
Patient Empowerment Network (PEN) is where to go for help. 

Patient Empowerment Network is a virtually-based non-profit organization dedicated to improving health literacy and treatment outcomes for cancer patients and care partners at every step of their journey. Our programs include free digital literacy skills training and online resources covering diagnosis and testing, treatment, clinical trials, financing, recovery, and everything in between. 

What differentiates Patient Empowerment Network from other cancer advocacy groups is that we take patient education a step further; we educate, then ACTIVATE patients and their care partners to become co-decision makers with their healthcare teams. By insisting on the most current and personalized care available, empowered patients achieve better treatment outcomes.